Cari Blog Ini

Senin, 03 September 2012

Lisa Bodell: Kill The Company - Blog Business Sucess Radio

Listen to Wayne HurlbertLink on Blog Talk Radio



Internationally renowned innovator, founder and CEO of futurethink, and author of the revolutionary and status quo challenging book Kill the Company: End the Status Quo, Start an Innovation Revolution, Lisa Bodell describes why so many companies fail to become innovators through a failure to overcome the status quo. Lisa Bodell provides evidence that entrenched thinking, processes, and negativity work against any attempts at creative thinking or innovation. While many companies would like to be innovators, Lisa points out that it is not possible without a complete transformation of the company culture. Lisa Bodell shares the tools and techniques necessary to challenge complacency and the status quo. With these proven exercises in hand, |Lisa demonstrates how to tear down those walls in a revolutionary change within any organization. Learn how to ask the right questions, and bring innovation to the individual level, that results in real and lasting change.

Lisa Bodell is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.

The show airs live on Thursday, September 6, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.

Internationally renowned innovator, founder and CEO of futurethink, and author of the revolutionary and status quo challenging book Kill the Company: End the Status Quo, Start an Innovation Revolution, Lisa Bodell describes why so many companies fail to become innovators through a failure to overcome the status quo. You will learn:

* Why innovation is not the first step in creating a culture of innovation

* Why innovation initiatives are stopped in companies

* How to overcome the complacency and status quo that stifle innovation

* How to apply the tools and techniques to break down the company culture barriers



Lisa Bodell (photo left) is the founder and CEO of futurethink, an internationally recognized innovation research and training firm that helps businesses embrace change and become world-class innovators.

Ms. Bodell founded futurethink on the premise that everyone has the power to innovate—they just need to know how. futurethink has spent years working with hundreds of leading innovators to create the largest catalog of innovation research and tools in the world, and the most in-depth training curricula on innovation anywhere. Clients such as 3M, GE, and Johnson & Johnson look to futurethink to develop new styles of thinking and generate innovative ideas.

Bodell is globally recognized as a leader and pioneer in the field of futuring and innovation—creating a unique, straightforward approach to an otherwise complicated topic. She created the widely adopted SIPC Innovation Framework (STRATEGY, IDEAS, PROCESS, CLIMATE), which has helped innovators around the world easily embrace innovation, providing a clear method that breaks innovation down into manageable parts.

She is a seasoned futurist, teacher, and entrepreneur who has built three successful businesses. She began her career at Leo Burnett in Chicago, where she developed her appetite for marrying strategically-driven ideas with forward-thinking themes. She went on to start her own strategic-planning firm, Strategic InSites, and then marketing and branding firm, Harvest Partners, before focusing solely on the innovation space with her latest venture—futurethink.

In addition to running futurethink and lecturing, Lisa currently serves as an advisor on the boards of the Institute of Direct Marketing in London, The Women’s Congress, the Association of Professional Futurists, and the prestigious Institute for Triple Helix Innovation think tank, the only innovation initiative of its kind within the U.S. government. She serves as a finalist judge at the annual Idea Crossing Innovation Challenge and FIT’s innovation challenge (which futurethink co-created), has taught courses on marketing and creativity at American University, and serves as a faculty member of the American Management Association.

A respected thought leader on innovation topics, Bodell has appeared on FOX News, and in publications such as Crain’s, Business Week, The New York Times, WIRED, Investor’s Business Daily, Successful Meetings, Harvard Business Review, and The Futurist. She is also an author of Success Simplified, a collection of works featuring other chapters by Dr. Stephen Covey, Dr. Tony Alessandra, and Patricia Fripp.

Bodell earned her business degree from the University of Michigan, where she concentrated in business administration and marketing.

My book review of Kill the Company: End the Status Quo, Start an Innovation Revolution by Lisa Bodell.

Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.

BlogTalkRadio.com

If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.

Add to iTunes

To call in questions for my guest, the number is: (347) 996-5832

Let's talk with internationally renowned innovator, founder and CEO of futurethink, and author of the revolutionary and status quo challenging book Kill the Company: End the Status Quo, Start an Innovation Revolution, Lisa Bodell, as she describes why so many companies fail to become innovators through a failure to overcome the status quo. Lisa Bodell provides evidence that entrenched thinking, processes, and negativity work against any attempts at creative thinking or innovation. While many companies would like to be innovators, Lisa points out that it is not possible without a complete transformation of the company culture. Lisa Bodell shares the tools and techniques necessary to challenge complacency and the status quo. With these proven exercises in hand, |Lisa demonstrates how to tear down those walls in a revolutionary change within any organization. Learn how to ask the right questions, and bring innovation to the individual level, that results in real and lasting change on Blog Business Success Radio.

Tags: , , , , .





Tidak ada komentar:

Posting Komentar