The Click Moment
Seizing Opportunity in an Unpredictable World
By: Frans Johansson
Published: August 30, 2012
Format: Hardcover, 256 pages
ISBN-10: 1591844932
ISBN-13: 978-1591844938
Publisher: Portfolio/Penguin
"The world is an unpredictable place", writes speaker, entrepreneurs, and innovator Frans Johannson, in his fascinating and thought provoking book The Click Moment: Seizing Opportunity in an Unpredictable World. The author describes two simple but very challenging and unexpected ideas. The first idea is that the world is more random than we believe it to be. The second concept is that individuals and organizations can take action to grab hold of that randomness and transform its force to their benefit.
Frans Johansson recognizes that there is a missing element in the standard success narratives of possessing a rare talent, acquiring ten thousand hours of practice, or careful and intense strategy. Foe the author, that missing element is one of the sheer randomness of events, people, and encounters. Instead of the world being predictable, and naturally following the prescribed paths, random and unexpected turns are more likely to achieve a successful outcome. Instead of either dismissing these random moments as unrepeatable luck, or considering them to the be product of some grand design and planning, the author takes a different approach. To achieve a successful result, and achieving what Frans Johansson calls the click moment, he provides insights to steering the odds of random success in your favor.
Frans Johansson (photo left) understands that many people, hailed as unparalleled geniuses, were simply the beneficiaries of a random event. That event may have been a chance meeting, a noticed detail that could have been missed as easily, or something turning out in a completely unexpected or even previously unwanted manner. Strategy, careful planning, and detailed analysis are usually given the credit, but for Frans Johansson, the real driver was some random variable. The world, writes the author, moves in unpredictable and unexpected ways.
The author doesn't let the random nature of events take complete control, however. The second part of the book provides a guide to transforming randomness into an advantage. The author shares the perhaps startling insight that random events can be captured and their focus used to create unexpected innovation. These click moments, where randomness can be brought to bear on the events and ideas, can be cultivated and brought to focus. Some of the tactics for capturing random click moments, as offered by Frans Johansson, are as follows:
* Take your eyes off the ball
* Use intersectional thinking
* Follow your curiosity
* Reject the predictable path
* Make purposeful bets
For me, the power of the book is how Frans Johansson provides alternative insights into innovation and success, and shares the techniques and exercises for stimulating and capturing those serendipitous click moments. The author shares the intriguing stories of people who had that click moment, through taking actions outside of their usual behavior and focus. Instead of writing off events that were random, the author demonstrates who those chance moments were understood and used as a springboard.
Everyone experiences random, potentially transformational events and moments, but they are all too often ignored, overlooked, or dismissed entirely. Frans Johansson guides the random event seeker toward uncovering insights and breakthroughs in unexpected ways, through simple changes of action and of intention. Life may be unpredictable, but it is possible to take advantage of those same unpredictable events and moments, to achieve amazing and unexpected outcomes.
I highly recommend the insightful and transformational book The Click Moment: Seizing Opportunity in an Unpredictable World by Frans Johannson, to anyone in any endeavor, who is seeking an alternative way to look at the world and its unpredictable happenings. This book will create those insights and breakthroughs that will change your business and build your innovation.
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